RCS Messaging

RCS Messaging: RCS Messaging: a new generation of interactive, secure, and measurable messages.

Rich Communication Services (RCS) provide a mobile messaging platform that allows you to reach people with engaging, branded multimedia content and interactive buttons, ensuring your message captures attention. Elements such as clickable buttons, carousels, and quick reply options capture attention, encourage immediate action, and promote conversation engagement.

We customize RCS messaging to your needs.
We tailor RCS messaging to your needs.
These messages are enriched with text, images, and guided responses,creating visually attractive and intuitive interactions.
RCS does not require users to download any additional apps, as it is installed by default on their devices and utilizes the same inbox as SMS.
With RCS, companies achieve higher:
• Conversion rates
• User interest and engagement
• Open rates
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Advantages of Plusmo Mobile RCS Messaging

Verified Senders
Senders are verified, providing transparency and security to the client.
Branding
Displays brand information, including name, logo, activity description, and company contact details.
‍Suggested Responses and Actions
Encourages customers to take the next step with suggested responses and actions, such as maps, URLs, calls, downloads, payments, and calendar entries.
Rich Media
Captures potential customers` interest with images, videos, files, and action buttons. Enhances interaction with customers through buttons and the ability to offer various products and services in a campaign.
Metrics
Tracks the delivery, opening, and registration of each action.
Smooth Chat Experience
Ensures the user a seamless and engaging chat experience.

Frequent Asked Questions

What exactly is RCS Messaging and how does it differ from traditional SMS?
RCS stands for Rich Communication Services. It is the next-generation messaging protocol designed to replace SMS, improving the user experience and business communication capabilities.
Do my customers need to download an additional app to receive RCS messages?
No, and this is one of the biggest advantages of RCS. Messages are sent and received through the native messaging app on smartphones (e.g., Google Messages on Android, and soon to be fully integrated into iOS with Apple's adoption). The user does not need to download anything, ensuring greater reach and convenience.
How do I know if my RCS message has been delivered or read?
Unlike SMS, RCS messaging offers read receipts and typing indicators (the three dots), providing a real-time chat experience. In addition, aggregator platforms such as Plusmo provide detailed analytics on delivery rates, open rates, and, most importantly, click-through rates (CTR) on action buttons.
How secure is RCS messaging for business communications and sensitive data?
Verified Senders: Companies must pass a verification process, managed by aggregators such as Plusmo in coordination with carriers, which adds a layer of trust and dramatically reduces the risk of phishing and spam.

TLS Encryption: Messages are protected with Transport Layer Security (TLS) encryption while in transit.
Why should I choose Plusmo to implement my RCS strategy?
Plusmo is a key strategic partner in RCS implementation because:Direct Connection and Experience: We are a leading mobile integrator in Latin America with expansion in Europe, acting as the essential link between your company and all network operators.

‍Comprehensive Service: We offer end-to-end solutions, including brand verification, rich card creativity and design, technical implementation (API), and results analysis.

‍Reach and Coverage: We ensure maximum availability and performance for your campaigns by efficiently managing technology across all markets.